Us IT folk are a unique breed or so I’m told. We’re logical, black and white thinkers that require strict rules and are prone to outbursts around tabs vs. spaces at any moment.
We love either Windows or Linux but not both, have a major case of imposter syndrome and are socially inept. At least that’s the stereotype. It turns out a lot of this is true of myself.
A lot of engineers are completely happy going to work, solving interesting problems, working with good people and toiling on interesting open-source side projects in their free time. This used to be me and life was a lot simpler.
The Hidden Entrepreneur Inside
You see, I’m just like your typical IT engineer but with one key difference. For whatever reason, I have this insatiable desire to blaze my own path and to build something on my own that benefits other people like me. It’s a blessing and a curse.
I have a deep-rooted entrepreneur inside of my brain that refuses to give into the simpler ways of living as just an engineer. Lucky for people that enjoy free, IT screencasts, the entrepreneur is what brought you this fine TechSnips platform.
For those that either silence their entrepreneur brain or for those completely happy working as an engineer may not completely understand this phenomenon. Let me explain.
Imagine constantly thinking you should be doing something else while working on a task you enjoy more at the time. Consider when you leave the volume at 19 on your TV, see a red M&M in a bowl of green ones or get interrupted when you’re just about finished with an awesome TV show. It’s kinda like that.
Entrepreneur vs. Engineer
I, as an engineer, love solving real, tactical problems. I enjoy spending time seeing the fruits of my labor immediately in the form of a passing test, working code or automation workflow doing its thing. The reward is immediate, same-day and doesn’t require strategizing about content, researching future clients or trying to get the word out about TechSnips.
I, as an entrepreneur, am not supposed to focus on the tactical logistics of building the product. I shouldn’t be spending time neck-deep in code in favor of focusing on the TechSnips marketing strategy, SEO or ensuring that next big opportunity doesn’t pass us by!
My inner entrepreneur and engineer constantly battle. On one hand, I love working for myself, building a business, helping others and fulfilling this vision I’ve had for a long time with TechSnips but on the other hand, I sometimes just want to push the world aside and work on a cool PowerShell script!
Since TechSnips is only a few months old, I’ve still got some time to find my groove. I’m still allowed to have those weeks where I don’t do the “right” thing focusing on strategic vision, marketing and managerial work in favor of the fun stuff like coding.
I’ve still got time but it’s time to start figuring out what I’m good at, not good at and finding more people to help me in this endeavor.
From what I can tell, as a founder running a successful business is about choosing your battles. You need customers to survive, a motivated team behind you, a great product and a vision for the future. I’m getting there. You also need to know when and when not to spend time on frivolous activities in favor of the greater good.
TechSnips continues to grow month after month and I’m excited about the future. I’m looking forward to growing as an entrepreneur and business owner and learning how to adapt my engineer tendendencies to business development!
Adam Bertram is a 20-year veteran of IT and experienced online business professional. He’s an entrepreneur, IT influencer, Microsoft MVP, blogger, trainer and content marketing writer for multiple technology companies. Adam is also the founder of the popular IT career development platform TechSnips.